Fanfare and star galore marked the occasion of King’s audio launch on 23rd Nov at Gachibowli Stadium. Starring Nagarjuna, Trisha and Mamtha Mohandas, Sreenu Vytla has directed the movie. Head of Kamakshi Kala Movies, D. Sivaprasad Reddy has produced the movie. The event was pompous as it was Nagarjuna’s son Nag Chainthanya’s first foray into limelight.

Addressing the audience on the occasion director Sreenu Vytla said, “I am on cloud nine for two big reasons for I got to direct Nagarjuna who was my all time favorite hero. Second is the movie ‘King’ in our combined effort is being anticipated largely. So, to sustain the expectations we have meticulously worked hard. My only concern is I would be missing him a lot as the shooting is near completion.”

King is a complete family package that is made to entertain everyone. Fans of Nagarjuna expect him to fight, dance and romance. I am sure we have imbued all these elements including a folk song. The visuals are out splendid. Devi Prasad’s earlier musical hits in my movies have reached a pinnacle with King.

Sivaprasad Reddy is an able producer and he has made this film on a huge budget. His contribution in bringing out the movie successfully is immense. I wish to make more entertaining films with Nagarjuna and also with his son Naga Chaithanya.